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Monday, 30 October 2017

How to Get Backlinks for Your Website with Off-page SEO?







How to Get Backlinks for Your Website with Off-page SEO?:

Backlinks are very important from the SEO point of view. They are simply the incoming links towards your website from other websites. Hence, very firstly we need to understand the importance of Backlinks.





Understanding Importance of Backlinks:

Link building is one of the key roles that is played for the successful off-page SEO strategy. Backlinks can get your website up as well as can get your website down. It is all about the authority, quality, and relevance of the websites from where you get the backlinks. If backlinks do not match the niche relevancy criteria and if found that the links which are coming to your websites are from black hat SEO techniques, you may even find your website disappearing from Google search results. i.e. Irrelevant backlinks can harm your website and Google will put it in their sandbox.

Website analysis should be done before proceeding for link building. Which means, understanding the niche of your website and then trying to backlinks from the similar niche websites. For example, if you own a website www.etdigitalmarketing.com having a niche as “Digital Marketing”. Then you should be trying to get the backlinks form the websites which relate to digital marketing. Hence, it is very necessary to understand from where to get the backlinks.

Backlink Building Sources:

When you especially talk about Search Engine Optimization (SEO), backlinks can be built from white hat SEO technique and black hat SEO technique. White hat SEO technique is nothing but a proper method of building backlinks by following the search engine guidelines, whereas Black hat SEO technique is nothing but an improper method of building backlinks by avoiding the search engine guidelines. Search engines like Google and Bing have been very strict with the content on your websites, backlinks to your websites, meta tags, etc. Hence, making the work of SEO Experts more complicated rather more challenging to find the new ways and methods to build backlinks, generating fresh content, working with meta tags and all that things which search engines like most.

They are-

1. Social Bookmarking:


Yes, social bookmarking still works to some extent. It is one of the best ways to bookmark your web pages online, which can be read by internet users anytime, anywhere with internet connection. Social bookmarking will bring some traffic to your website and so as getting a backlink to your website.

2. Image Sharing:


As we know the image has that all enhancing power to attract people instantly. An image is the best way to express, spread and share anything more effectively and efficiently. Image sharing is one of the best ways to promote your brand, spreading messages with people, secret sharing, make people aware of the things that you cannot textually defined and most important building backlink.

3. Blog Commenting:

Blog commenting is one another way to bring traffic and build a backlink to your website for your targeted keyword. Mostly try to search for do follow blogs that relate to your website’s niche. Now days almost all of the blogs give no follow links, but no matter if you get a backlink from a blog that is having good DA and PA.

4. Guest Posting:

Guest posting is one of the best and most effective methods for generating backlinks nowadays. It is nothing but writing an article related to your niche for relevant websites or blogs and get a link back to your website from a targeted keyword or author bio. You just need to have a fresh quality article.

5. Competitor Analysis and link requests:

Competitor analysis is one another and most relevant and most successful method for getting quality backlinks. It means, very firstly finding the competitors for your website and then finding from where they are getting backlinks. You can mail the people who have linked to your competitor website for a link request. Although most webmasters will ignore such kind of requests you can get some good links with this strategy. 

Bottom Line:

We saw how to get backlinks for a website from various methods which included social bookmarking, image sharing, blog commenting, guest posting and competitor analysis. This will surely help for your successful SEO and Digital Marketing Strategy.

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